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What you can expect to make as a CrossFit coach

What you can expect to make as a CrossFit coach

As a CrossFit coach, the potential to earn can be significantly influenced by your location within the United States. Various factors such as cost of living, local demand for CrossFit, and regional competition can substantially impact your earnings. Considering a career as a CrossFit coach? Explore CrossFit coach job opportunities to learn more about available positions.

According to data from Payscale, the average annual salary for a CrossFit coach in the U.S. stands at $40,865. However, this figure may differ widely based on location, certifications, and the number of personal training clients. For example, earning prospects for a CrossFit coach in San Francisco may far exceed those in a small town in rural America.

CrossFit Coach Salary Breakdown by City

Here's an insight into the average annual salary for a CrossFit coach across several major cities in the United States:

  • New York, New York: $44,944 per year
  • Los Angeles, California: $42,876 per year
  • Chicago, Illinois: $39,246 per year
  • Houston, Texas: $37,314 per year
  • Philadelphia, Pennsylvania: $38,632 per year
  • Phoenix, Arizona: $37,311 per year
  • San Antonio, Texas: $36,813 per year
  • San Diego, California: $41,197 per year
  • Dallas, Texas: $37,369 per year
  • San Jose, California: $45,927 per year

It's crucial to note that these numbers are estimations. Actual salaries can fluctuate based on factors like your gym, experience, education, and negotiation skills. Additionally, many CrossFit coaches supplement their income with personal training sessions or other fitness-related services.

Enhancing Revenue with Personal Training

Traditional group classes typically form the foundation of a coach's revenue stream. But adding personal training clients can more than double what a coach earns from group classes alone. There are several reasons why integrating personal training clients can substantially elevate a CrossFit coach's yearly revenue:

  • Higher Pay Rates: Personal training sessions often command higher fees than group classes. This individualized focus allows the coach to charge more.

  • Flexible Scheduling: Unlike group classes with fixed timings, personal training sessions can be scheduled to suit both the coach and the client, accommodating more clients and thus boosting income.

  • Personalized Attention: Personal training enables the coach to customize workouts and nutrition plans to meet specific client needs. Improved results and client satisfaction can lead to referrals and a broader clientele.

  • Complementing Group Classes: Offering both group classes and personal training can appeal to a wider audience and enhance income. Find out more about how to balance group and personal training here.


The earning potential for CrossFit coaches can vary widely based on location and the services offered. For those contemplating a career as a CrossFit coach, understanding the local market can provide valuable insights into expected earnings. In addition, integrating personal training into the services can substantially increase revenue, making it a profitable venture for CrossFit coaches. If you're interested in finding gyms hiring near you, click here.